So perhaps you’ve chosen to avoid Black Friday this year. You might need to consider beginning your neighborhood Christmas shopping on Small Business Saturday. Held yearly the Saturday subsequent to Thanksgiving since 2010, SBS is a marvelous approach to help neighborhood organizations in your group. Here are a few reasons why it’s a great idea to shop on Small Business Saturday:
You’ll help create jobs in the community. Money spent in the community will go back into it in the form of creating employment opportunities. According to the Small Business Administration, the 28 million small businesses in America account for 54 percent of all sales in the U.S. Plus small businesses have provided 55 percent of all jobs and 66 percent of all new jobs since the 1970s. When you make a purchase at a small business, you are doing your part to stimulate the local economy.
Your tax dollars stay local. Shopping at small businesses helps keep money within the neighborhood. A series of studies by the research firm Civic Economics found that 48 percent of purchases at local independent businesses go right back into the community, compared to less than 14 percent of sales made at chain stores. Your tax dollars stay locally, going toward public services, better schools, and libraries.
Small businesses give back to the neighborhood. Small businesses go beyond writing a check to a local cause. They’re more likely to develop partnerships and strengthen ties with people in the neighborhood. Brick and mortar establishments can serve as community hubs, such as the coffee shop that holds open mic night or the pizza parlor that sponsors little league fundraisers.
Get 20% off on all used computers at Brainwave Computers from now through Small Business Saturday, November 25th.